The Argentine Supreme Court rules on the use of trademarks as keywords in online advertising
The decision establishes that the use of registered trademarks in sponsored link systems, such as Google Ads (formerly Adwords), does not constitute trademark infringement or unfair competition per se
The advantages of recording a trademark with Customs
Since 2007, when Resolution No. 2216 was issued by the Federal Administration of Public Revenue (AFIP), in Argentina works a mechanism known as “System of Alerts”.
Updates to the Administrative Resolution of Trademark Oppositions
Last week, the Official Gazette published Resolution P-295/2024, which introduces changes to the trademark opposition resolution process that will significantly reduce the backlog of pending cases.
The National Civil and Commercial Court of Appeals OVERTURNS a PTO resolution on trademark cancellation
The Chamber I of the Federal Civil and Commercial Chamber resolved – in an unprecedented ruling since the establishment of the current trademark cancellation system in Argentina- to declare the cancellation of the trademark AGRICUPON, overturning the previous resolution of the Argentinian Trademark and Patent Office (PTO).
“Andá pa’ allá”, “no hay plata” and phrases that cannot be registered as trademarks in Argentina
On April 24th, the Trademark and Patent Office (PTO) has issued the regulation No. 2024-141 limiting the registration of “phrases that have entered general use and highly offensive signs”.
European Parliament approved first Artificial Intelligence Act
The European Union has taken a historic step by approving the first law regulating artificial intelligence. This regulation aims to ensure the safety and rights of citizens in the digital environment.
Green Trademarks and sustainability in Argentina
The new generations of consumers are increasingly aware and demand more and more sustainable products that are friendly to the environment and to health in general, and these Green Trademarks could be a way for companies to distinguish their products or services in the market by emphasizing their eco-friendly attributes.
But is it possible to apply this kind of trademarks in Argentina?
WIPO DAS (Digital Access Service) in Argentina: Trademarks and Designs finally included
The Trademark and Patent Office has finally implemented the WIPO DAS for trademarks and designs in resolution 262/2023 issued yesterday
Non-use partial cancellation actions are coming to Argentina: how to prepare
From 12 June 2023, partial trademark cancellation actions for lack of use will be possible in Argentina. This is a significant change for rights holders, and will have a notable impact on trademark strategies.
Pejorative Trademarks – Can you imagine yourself driving a car called “bad luck”?
Some of these signs could be registered because they do not fall within the prohibitions that trademark laws around the world normally contain, such as those words that violate morals or good practices or even those that constitute denigrating trademarks, as is the case in Argentina.